Construction project quotation strategy, bring it to you( 2021 essence version)


The project appraisal uses the estimation in the cost project management, studies and compares the budget price according to the actual situation of the enterprise and the current situation of the bidding project, and carries out the appraisal after technical analysis

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There are many factors within the enterprise that have a great impact on the bid price

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Valuation is to provide decision-making basis for decision-makers

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Click above 👆 Card, you can pay attention to the competition in the construction market, which is all-round, and the means of competition are also multifaceted

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While quoting according to the original scheme, quote according to the proposed scheme

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When adopting this quotation method, the quotation strategy should be selected according to the different characteristics of the project

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The basis of quotation is the project bid price, also known as the project bid price

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However, it should be noted that the proposed scheme should not be too deep and specific, and the technical key of the scheme should be retained

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To change this situation, we must first reform the current calculation method of project bid price and further improve the bidding method

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The bidder shall seize the opportunity to organize a group of experienced design and construction personnel to carefully study the design and construction scheme of the original bidding documents and put forward a more reasonable scheme, or reduce the total cost or shorten the construction period, so as to attract the owner and promote the bid winning of his own scheme

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This is because the owner will study and decide whether to implement such projects and which contractor to implement them after commencement

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For the items with unclear explanation of the project content or the items whose estimated quantities may be reduced, the unit price can be appropriately reduced, and the loss during project settlement will also be reduced( 3) Any project, also known as provisional project or optional project, shall be analyzed in detail

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Among them, the low bid is the lowest bid price for undertaking the project, which does not seek profits but only guarantees principal

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Sometimes it is stipulated in the bidding document that some suggestions can be made for the original scheme

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Each bidding project shall have certain scalability

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Bidding information factors of enterprise internal factors bidding personnel of a bidding enterprise should pay special attention to enterprise internal factors and bidding information factors, because enterprise internal factors and bidding information factors are flexible and changeable

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Model, specification and quantity of construction machinery and equipment

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If the project is subcontracted, the provisional project may also be constructed by other contractors, it shall be carefully considered and shall not be quoted at a high price to avoid losses

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Project profit project profit is the planned profit determined by the enterprise on the basis of project appraisal

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That is, the original bidding documents quote a price, and then put forward how much the quotation can be reduced if a factor changes according to certain circumstances, so as to quote a lower price

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Quota correction of various consumption: the key of valuation calculation is to reflect the advantages of the enterprise through valuation

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To revise the current quota, we need to collect a lot of data for economic and technical test and calculation

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It usually adjusts the proportion of each part of the total quotation after the total quotation of the project is basically determined

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In addition, the actual labor costs borne by each enterprise are also different

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Due to the different consumption levels of materials and machinery for each project completed by each enterprise, it can not be calculated with a unified budget quota

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The price is too high to win; If the quotation is low, it is likely to reflect that the enterprise has no level, quality is not guaranteed, and it is impossible to win

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This can reduce the total price and attract owners

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From the current situation and the characteristics of the construction market, quality competition, service competition, integrity competition and price competition are the core and key to the competitiveness of enterprises

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Only by grasping the internal factors and bidding information factors of the enterprise, can we most hope to win in the bidding process

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In international project bidding, the “unbalanced unit price method” is often used

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At the same time, it should be emphasized that the proposed scheme must be relatively mature and have good feasibility and operability.

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Under the condition that the total price of the project is basically unchanged, there are certain skills to determine which unit price is high and which unit price is low

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The former includes government projects or bank projects, while the latter includes project establishment, site leveling and earth excavation

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Taking the price of materials as an example, the costs of material procurement, transportation channels, processing measures and storage will vary greatly due to the different operation and management level of each enterprise

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Management fee: due to different organization settings, management levels, work efficiency and personnel quality, each enterprise shall determine its own management fee according to the scale, structure, difficulty and other factors of the bidding project

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How to quote to win the bid? After determining the bidding strategy, quotation is a core issue

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Take retreat as advance quotation method when the construction unit finds unclear contents in the bidding documents and may claim based on them, it can take retreat as advance, strive for winning the bid first by offering a low price, and then look for opportunities to claim

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Project valuation = all kinds of consumption + management fee for completing the quantities

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The distance between the construction site and the residence; 4

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(2) the unit price of projects with increasing quantities or unclear design drawings can be appropriately increased, so that more profits can be obtained at the final settlement

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Unbalanced quotation method this method can achieve the purpose of winning the bid without increasing the total quotation

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The quotation of construction project requires a reasonable price

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Accurate cost evaluation and reasonable profit determination can reflect the level of bidding quotation and management level of an enterprise, and it is also a means to win the bid

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The main factors are: 1

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The current construction tasks of the enterprise; 2

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Among them, the price competition in the construction market is mainly reflected in the project quotation

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If obvious irrationality is found through the study of drawings, suggestions for improving the design and measures that can really reduce the cost can be put forward

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The connotation it reflects should be the cost required to complete all quantities of the project, so the valuation is the breakeven price

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That is: project price = project valuation + project profit + internal factors of the enterprise + bidding information factors

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The project price is a comprehensive reflection of the project evaluation, profit and internal factors of the enterprise

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Unbalanced quotation should be adopted in the following three aspects: (1) for projects with good payment conditions or capable of early settlement, the quotation can be reduced appropriately

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Multi scheme quotation method this method means that for some bidding documents, if it is found that the scope of work is not very clear, the terms are unclear and unfair, or the requirements of technical specifications are too harsh, it shall be handled according to the multi scheme quotation method on the basis of fully estimating the bidding risk

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It is necessary to comprehensively consider the location of the project, bidding competitors, whether there are follow-up projects and other factors to determine the profit of the bidding project, that is, the so-called high bid and low bid

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This can not only increase the chance of winning the bid, but also obtain reasonable profits

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Our usual tender offer and base price are calculated based on the current unified national budget quota, so the tender offer and base price are at the same level, which is easy to misunderstand the tender: it seems that the tender is the business of the budget personnel, and the hope is placed on them, and the tender competition has become the competition of the budget level

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Source and supply of backup materials; 5

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Proficiency in the determined construction technology and process; 3

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The unit price can be set higher for projects that can get cash, projects that are estimated to increase the quantities, projects that have no quantities but fill in the unit price, and sporadic labor; On the contrary, the unit price can be set lower

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There are also many bidding information that have a great impact on the bid price, including: the number, strength, reputation and quotation of competitors; The subjective intention of the bidding unit, such as whether the bidding unit emphasizes the bid price, the construction period, or the high quality requirements

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If the project is constructed by only one contractor, the unit price of the projects that must be done can be higher, and those that do not have to be done should be lower

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